In a bold and passionate effort to empower young girls through education and advocacy, Emefa Deka—a vibrant broadcaster and GIMPA-certified nutritionist—has launched a menstrual hygiene awareness campaign under her new initiative, Plug Her.
Targeting Pokuase and its surrounding communities, the campaign seeks to promote healthy menstrual hygiene practices ahead of Menstrual Hygiene Day on May 28.
Sharing her motivation for the campaign, Emefa explained, “Menstrual hygiene is important to me because most young girls in Pokuase and its environs hardly have proper education about it. This affects a lot—from school dropouts due to teasing, to teenage pregnancies resulting from a lack of understanding of the menstrual cycle, and even societal stigma caused by inadequate hygiene care.”
The Plug Her campaign is designed as a community-driven initiative where health experts, youth advocates, and volunteers will directly engage young girls. The program will feature open discussions, interactive sessions, and the distribution of menstrual pads to help build confidence and promote hygiene and dignity.
In her appeal for public support, Emefa said, “Menstrual Hygiene Day is May 28, and I am asking for support—whether in cash or kind—to help us share as many menstrual pads as possible with young girls in my community.”
She stressed the importance of providing more than just one pad, aiming instead to supply “at least five pads per girl to a target group of 200 young ladies,” to ensure the support is meaningful and sustainable.
“This will be a great start if we are able to do that,” she added. “Month after month, if young girls know their periods are safe and manageable, they’ll gain the confidence to pursue education, engage in empowering programs, and live fuller lives without fear or shame.”
To mark Menstrual Hygiene Day, Plug Her will host a talkshop on May 28 at Pokuae D/A Schools, beginning at 10 a.m. The event is expected to bring together over 600 young girls, with sessions led by expert resource persons.
Emefa is calling on women, organizations, and all well-meaning individuals to lend their support.
“Let’s build a future where every girl can menstruate with dignity, confidence, and pride. The change starts with us.”
