Pius Enam Hadzide, spokesperson for the 2028 presidential campaign of Bryan Acheampong, has made a compelling case for the New Patriotic Party (NPP) to take a measured and strategic path as it prepares to choose its next flagbearer.
He believes that only a deliberate and introspective process will give the party a realistic shot at reclaiming power in the next general election.
Speaking on Eyewitness News with Umaru Sanda Amadu on Friday, July 4, Hadzide warned against hasty decisions driven by internal politics or nostalgia, insisting that the NPP must learn from the bitter lessons of 2024 and retool its strategy with the future in mind.
He described Bryan Acheampong, Member of Parliament for Abetifi and former Minister for Food and Agriculture, as the strongest candidate to lead the NPP’s resurgence.
“We’re rebuilding our party and looking for a candidate who can bring back the New Patriotic Party to power. That’s why there’s a lot of enthusiasm; people are asking the NPP to do the right thing, including electing the most winnable candidate. So that we can come back to power quickly, so that we continue to do what we do,” he said.
Hadzide was unequivocal in his endorsement of Acheampong’s leadership potential.
“We believe that the candidate who will deliver the goods for the NPP in 2028 is Hon. Dr. Bryan Acheampong. Because we understand why we didn’t perform well in the 2024 elections,” he declared.
He went on to outline what he called the three pillars of a winning electoral strategy: a revitalised party, a compelling message, and a trustworthy candidate to deliver it.
“To win an election, there are a number of things you have to watch — the machinery, which is the party, we have to rebuild it, reposition it. We have to find a message for 2028, and we have to also be concerned about the messenger. The good thing about the message and the messenger is that one reinforces the other.
“We have to be sure which message to put across and which messenger is most credible. There are many things we have to work on,” he stressed.
Reflecting on the party’s defeat in the last general election, Hadzide urged his party to embrace honest self-assessment and resist the temptation to gloss over its shortcomings.
“Parties lose elections, candidates lose elections. [In the 2024 elections], the NPP lost, and the presidential candidate, Dr. Mahamudu Bawumia, lost,” he said bluntly.
Hadzide’s remarks signal an emerging campaign narrative centered around renewal, credibility, and readiness—a message he believes Bryan Acheampong embodies at a time when the NPP faces a critical turning point.